Project 01
McLaren Inspired
Custom embroidered shirt
Inspired by the iconic McLaren racing team and stitched onto a heavyweight cotton shirt.
nui — custom embroidered shirts
nui.
Custom embroidered shirts — stitched slowly, one shirt at a time.
nui began as a quiet evening practice and grew into a small studio. Each shirt is hand-guided, made to be worn often, mended kindly, and kept for a long time.
About nui
The name comes from a word that means "to sew" — soft, steady, and a little bit nostalgic. That's the feeling I want the shirts to carry.
Selected projects
A small archive of shirts made for someone.
Project 02
Un Verano Sin Ti
Custom embroidered shirt
Inspired by one of the most iconic albums of recent years.
Project 03
Pot of Greed
Custom embroidered shirt
A custom embroidered tribute to a beloved anime classic.
Project 04
Queen Bee
Custom embroidered shirt
Inspired by the beauty, detail and symbolism of the honey bee.
How it works
From a quiet idea to a shirt you keep.
01
Share your idea
Send a few words, a sketch, a song — whatever you have. We start with a conversation.
02
Design & stitch
I sketch, sample on fabric, and slowly translate the idea into stitches. You see it as it becomes.
03
Receive your shirt
Packed by hand and sent to your door. Made to be worn often and kept for a long time.
Good to Know
Every shirt is made to order and embroidered specifically for you.
Custom embroidered shirts start at ₪250, including embroidery up to 10 cm.
Larger designs and special requests are priced individually and may require an additional fee.
Turnaround time varies depending on the project and current workload.
Questions
A few good ones.
How long does a custom shirt take?
Typically four to six weeks from approved sketch to shipped shirt. More complex designs take longer.
Can I send you my own shirt?
Yes — many shirts begin with something you already love. I'll guide you on what works.
What does it cost?
Custom work begins around 250₪. Each quote is written by hand once we've discussed the idea.
Do you ship internationally?
Worldwide, carefully packed and tracked.
Custom order
Custom shirt inquiry.
Write to Amit on WhatsApp — tell her your idea, send a reference photo, and she'll reply personally with next steps.
Or follow along on InstagramEvery shirt is made to order and embroidered specifically for you.
Start on WhatsAppLooking for screens instead of stitches?
Visit the Design Studio